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Mortgage Squad Advisors
Leads & Marketing

The platform that produces leads. Then you close them.

Personal SEO subdomain, social auto-publish, GHL email + SMS, Maya inbound, shared house leads — the infrastructure to compound your own book.

Personal subdomainSocial auto-publishHouse leadsMaya inboundGHL automationSource attribution
FSRA #13737| Thousands of funded mortgages| 50+ languages
Lead sources · agent mix (last 90d)
5 sources. 1 platform.
You compound your own. We share ours.
24 hr
Subdomain live + SEO indexed
6-8/wk
Social posts auto-published
GHL
Email + SMS automation built-in
~40%
Book from subdomain SEO by Y2
The 5 sources

A diversified lead engine. Not one channel away from a cliff.

Most agents who fail in this industry have one lead source. Our platform gives you five — and we measure each so you can double-down on what works.

Personal SEO subdomain

firstname.mortgagesquad.ca live in 24 hours. Ranking on Google for your name + city in 30-60 days. Calculators + blog + city pages drive organic search. By year 2, ~40% of your book comes through it.

Social auto-publish

6-8 posts/week to LinkedIn, Facebook, Instagram. Branded with your name + photo + contact. Maya engages comments in your client’s language. Pause or edit at any time.

House lead distribution

/apply, /ask-maya, and paid acquisition feed Maya. She pre-qualifies, then routes to agents by language, region, product expertise, and availability. You see the queue position in your portal.

Maya inbound chat + voice

Visitors who chat or call Maya from your subdomain or her shared surface get routed to you with full conversation context. 50+ languages. 24/7. Pre-qualifies before handoff.

GHL email + SMS automation

Pre-built sequences (renewal, refi, FTB pre-approval, reactivation). Edit any sequence. SMS via Twilio with central deliverability monitoring. Connects to CRM contact records.

Paid ad library

Ad creative, landing-page templates, and conversion tracking for Google + Facebook + Meta lead-gen. You fund the spend; we make sure the platform converts what you bring in.

Your subdomain — day one

Live in 24 hours. SEO-optimized from minute one.

  • URL: firstname.mortgagesquad.ca (or custom domain you own)
  • Bio, photo, FSRA license #, contact form, languages spoken
  • Auto-imported blog content (290+ posts, branded to you)
  • All 14 calculators embedded, lead capture goes to YOUR CRM
  • City pages for every major Canadian market — branded to you
  • Maya chat widget — every conversation routed to you
  • Inbound leads from your brand come straight to you — never filtered or skimmed by the brokerage
  • Social proof: 5-star rated + FSRA #13737 + 50+ languages
  • Open Graph and Twitter card tags so every share looks polished
  • Google Search Console pre-verified for your subdomain
  • Schema.org Person markup with your specific service area
SquadONE · lead source dashboard
Subdomain organic (90d)82 leads
Social auto-publish47 leads
House leads received39 leads
Maya chat → you30 chats
Conversion (lead → app)32%
Pipeline value$8.4M

The subdomain alone pays for the brokerage. I’m 14 months in, ranking on page 1 for ‘mortgage broker Markham’ with my name, and getting 2-3 organic leads a day. Maya pre-qualifies them. I close ~30%. That’s a book I built on the platform — nobody can take it from me.

Priya R. · Senior Agent · Markham
FAQ

Common questions about leads and marketing.

No — and you should be wary of any brokerage that does. What we promise is a platform that compounds the leads you create + a fair share of the leads we generate brokerage-wide. Most agents see ~40% of their book come from their personal SEO subdomain by year 2, ~20% from social auto-publish, ~15-20% from shared house leads, and the rest from referrals and direct outreach.

Want to see a live subdomain?

Apply confidentially. We'll show you 3 active agent subdomains in markets near yours so you can see what your day-1 page would look like.

Trained directly by our Broker Manager| FSRA #13737
Explore more

More on what makes Mortgage Squad Advisors different.